In today’s digital-first world, platforms like TikTok have emerged as powerful sales channels, offering a unique opportunity for Shopify merchants to reach new customers. But managing multiple sales channels can quickly become overwhelming without the right tools. That’s where TikTok Shop Connector by SPL comes in.

This powerful app makes it easy to sync your Shopify products with TikTok Shop, streamlining everything from pricing to inventory management. In this post, we’ll walk you through the key features of the TikTok Shop Connector by SPL and show you how you can optimize your Shopify and TikTok Shop integration for maximum success.

Getting Started: Navigating the App Settings

To begin using the TikTok Shop Connector by SPL, head to your Shopify admin panel, then go to Settings. Once in the settings menu, locate and open Product Settings. This is where you’ll configure how your product pricing and inventory sync with TikTok Shop.

The app is designed with user-friendliness in mind, so you don’t need to be a technical expert to make the most of it. Everything you need is available in this section, from setting pricing rules to managing your inventory.

Product Pricing Rules: Customizing Your Pricing for TikTok Shop

One of the app's standout features is its ability to help you set custom pricing rules for your TikTok Shop listings. Pricing adjustments can make a big difference in your sales strategy, especially when managing multiple platforms. Here's how you can fine-tune your product pricing for TikTok Shop:

1. Default Price Chart for Size Guides

If you sell products with different sizes or variations (like clothing or footwear), the TikTok Shop Connector allows you to create a default price chart specifically for products that require a size guide. This ensures that all your size-specific pricing is automatically transferred when syncing your product to TikTok Shop.

2. Custom Pricing Rules for Flexibility

The app offers custom pricing options, enabling you to set rules that apply across your entire product catalog or on a per-product basis. You can choose to either increase or decrease your prices in the following ways:

• Percentage-based Adjustments: You can adjust your prices up or down by a set percentage. For example, you could apply a 10% discount or increase the price of certain items by 15%.

• Fixed Amount Adjustments: Alternatively, you can set a fixed amount to be added or deducted from the product price. This could be useful for specific promotions or pricing strategies.

The flexibility to choose between a percentage or fixed amount allows you to easily adapt your pricing to market conditions or promotional efforts.

For instance, if you set a fixed increment of $5, the price will be updated accordingly, reflecting this change in your TikTok Shop listings.

Inventory Rules: Managing Your Stock Between Shopify and TikTok Shop

Managing inventory effectively is key to running a successful business. With the TikTok Shop Connector, you have full control over how your stock is synced between Shopify and TikTok Shop. Let’s take a closer look at the inventory management options:

1. Sync a Percentage of Inventory

Not all products need to be synced in full. You can select to sync a percentage of your available inventory with TikTok Shop. This is a valuable feature for businesses that want to limit the amount of stock shown on external platforms or for limited-time promotions.

For example, if you choose to sync 50% of your inventory, and you have 500 units of a product on Shopify, only 250 units will be visible on TikTok Shop. This gives you the flexibility to control stock availability between platforms.

How It Works:

• Let’s say you have 500 units of a product in your Shopify store.
• When you select to sync only 50% of inventory, only 250 units will be transferred to TikTok Shop.
• When you visit your TikTok Shop, you’ll see that only 250 units are available for purchase, even though the total stock is higher on Shopify.

2. Inventory Threshold Rule

If you're concerned about running low on stock or want to prevent overselling, the Inventory Threshold Rule is perfect for you. This feature allows you to set a minimum inventory threshold. Once the stock for a product reaches this threshold, it will be automatically marked as out of stock on TikTok Shop.

For example, if you have a product with limited availability and you set the threshold to 10 units, the product will automatically be marked as out of stock on TikTok Shop once it hits the 10-unit mark. This ensures you never oversell items that you no longer have in stock.

3. Fixed Inventory for Untracked Products

Not all Shopify products come with tracked inventory, especially for businesses that sell digital products or services. The TikTok Shop Connector allows you to set a fixed inventory value for these untracked products. This means you can still sync untracked products to TikTok Shop without worrying about stock levels.

4. TikTok Inventory Location

In addition to syncing product stock, the app allows you to choose your TikTok Shop inventory location. This refers to the warehouse or fulfillment center from which you want the inventory to be pulled when syncing products with TikTok Shop.

This is especially helpful for businesses that operate across multiple regions or have different fulfillment centers. You can specify which TikTok Shop warehouse will handle the products when orders are placed.

5. Shopify Inventory Location

For businesses with multiple warehouses or locations in Shopify, the Shopify inventory location feature lets you choose which warehouse will sync with TikTok Shop. This ensures that inventory levels from specific locations are reflected in your TikTok Shop listings, giving you complete control over stock visibility.

Why Use TikTok Shop Connector by SPL?

The TikTok Shop Connector by SPL is a game-changer for Shopify merchants who want to sell on TikTok Shop without the hassle of manual syncing. Here’s why you should consider using the app:

• Seamless Integration: The app provides a simple and intuitive integration process between Shopify and TikTok Shop. No technical expertise required!
• Customizable Pricing Rules: Control your product pricing and easily adjust it when syncing to TikTok Shop, whether by percentage or fixed amount.
• Flexible Inventory Syncing: Sync all or a percentage of your inventory with TikTok Shop, set inventory thresholds, and manage multiple Shopify locations.
• Avoid Overselling: Automatically mark products as out of stock when they reach your set inventory threshold, preventing overselling.
• Multiple Warehouse Support: With options for both Shopify and TikTok Shop inventory locations, you can manage stock across multiple warehouses seamlessly.

By using the TikTok Shop Connector by SPL, you can save time, minimize errors, and boost your efficiency when managing your TikTok Shop listings. Whether you're just starting to sell on TikTok or you’re already established on the platform, this app can streamline your processes and help you scale your business.

Conclusion

If you’re ready to take your Shopify store to the next level and tap into the massive audience on TikTok, the TikTok Shop Connector by SPL is the tool you need. It allows you to efficiently manage your product pricing and inventory while seamlessly syncing your Shopify store with TikTok Shop. With flexible rules, easy setup, and powerful features, the app ensures that your TikTok Shop experience is hassle-free and optimized for success.

Don’t wait any longer to start selling on TikTok Shop—try the TikTok Shop Connector by SPL today!